All posts by ralujan

About ralujan

Hello y'all! I am a senior at FHSU majoring in Digital Media. I am planning to hopefully work in film production in some form after college. Some of my hobbies include basketball, gaming, and art.

Proposal: How will Future Gaming Consoles be Marketed?

This research proposal dives into the world of video game marketing. This paper discusses previous marketing campaigns for older video games consoles such as the Nintendo Wii and Xbox 360 to find out how these consoles were marketed and how that marketing worked for them in the long run. After this review of older generations, … Continue reading Proposal: How will Future Gaming Consoles be Marketed?

Videogame Console Marketing Outline

  Hypothesis – To maximize the number of sales for a video game console, marketing for the console should focus on the exclusive games for that platform. This will push more sales rather than marketing based on nostalgia, graphical performance, or the console itself.   Introduction – Marketing is something that is constantly changing and … Continue reading Videogame Console Marketing Outline

Extensive Research : Videogame Marketing

My search topic revolves around video games and their marketing. Subject Search Video Game Console Marketing Database used: ForSyth Library Article Found: Video Games as Objects and Vehicles of Nostalgia. Cite : Makai, P. (2018). Video Games as Objects and Vehicles of Nostalgia. Humanities, 7(4), Humanities, 2018, Vol.7 (4). DOI : 10.3390/h7040123 Usefulness of the … Continue reading Extensive Research : Videogame Marketing

Videogame Consoles Marketing

Google Scholar Search: Video Game Console Marketing Results : 32,400 Source Cite : Wesley, D., & Barczak, G. (2016). Innovation and marketing in the video game industry: avoiding the performance trap. CRC Press. ISBN: 978-0-566-09167-4. Search : PlayStation Marketing Results : 27,400 Source Cite: Tung, R. (2001). The Sony Playstation!: consumer marketing the world’s most popular … Continue reading Videogame Consoles Marketing

Insight into Videogame Marketing.

  My initial research idea was about video games and that is what. I wasn’t sure where exactly I wanted to take it at this point. There were many different ways I could have gone with this idea which is why I have decided to stay with the topic of video games. I want to … Continue reading Insight into Videogame Marketing.

Video Games Consoles and their Future of Marketing

SEARCH 1 DATABASE: Forsyth Library SEARCH WORDS: “Video Games” and “Marketing” LIMITERS USED: BooOperator “and,” Search for Articles only. Full Access Online and Peer-Reviewed SEARCH RESULTS: 124 TITLE OF ARTICLE: “How do players understand video game hardware: Tactility or tech-speak?” SUBJECT TERMS – VIDEO game hardware APA CITATION – Luo, Y., & Johnson, M. (2020). How do … Continue reading Video Games Consoles and their Future of Marketing

Week 6 BP : Children’s screen and problematic media use before and during COVID-19.

Citation Eales, L., Gillespie, S., Alstat, R., Ferguson, G., & Carlson, S. (2021). Children’s screen and problematic media use in the United States before and during the COVID‐19 pandemic. Child Development, 92(5), E866-E882. https://primo-tc-na01.hosted.exlibrisgroup.com/permalink/f/1gg1pl4/TN_cdi_proquest_miscellaneous_2569619021 Children’s screen and problematic media use in the United States before and during the COVID‐19 pandemic (wiley.com) Abstract This mixed-methods study … Continue reading Week 6 BP : Children’s screen and problematic media use before and during COVID-19.